
Global Head of Sales and Marketing<\/p>\n<\/article>\n\t
About a year ago, we decided to publish a Trend Report for the very first time. The decision was preceded by a fruitful internal debate about \u201etrends\u201d and the whole genre of \u201etrend reports\u201d itself. Do such reports necessarily have to mean hyping up phenomena that are often dubious? Could we risk wasting too many words on topics that may ultimately lack real substance? Would we be able to discuss trends in a more contemplative way, giving way and leaving room for uncertainty, doubt, maybe even skepticism?<\/p>\n
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When all was said and done, we created exactly that type of report: our first Trend Report was not trying to be overly assertive, didn\u2019t position memoQ as an Oracle of Ultimate Truth but most importantly it gave voice to a multitude of people both from within and outside of our organization. The result was a microsite that centered around debates, a diversity of opinions and perspectives. It also became our most read content in 2018.<\/p>\n
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12 months is a long time in our industry. In under a year, we were witness to a lot of growth and change, and all of this required a lot of competitiveness and innovation, skills and passion\u2026 We released four new product versions<\/a>, created our first mobile app<\/a>, added dozens of meaningful new functions to our core products and reached the milestone of 1000 memoQ servers, a new critical mass of business users. With this pace of innovation and change it wasn\u2019t a question whether to continue the tradition of publishing a Trend Report.<\/p>\n <\/p>\n